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The Phoenician Scheme
AMC Theatres
Design Ideas | 3D Model | Rendering | Graphic Prep
Exhitbtion, Pop up Activation
Designed for AMC Theatres, this theatrical installation brought The Phoenician Scheme to life as a cinematic and immersive brand experience. We transformed the theater into a playful pop-up exhibit where guests could step into the story and interact with hilarious moments from the film in a lighthearted, memorable way.


Early Concept Development
From brainstorming to 3D modeling, I translated early ideas into a fully realized concept. I explored visual themes, sketched spatial layouts, and built detailed mockups to bring the experience to life.
Production File Preparation for Large-Format Printing
After the design was approved, I prepped high-resolution, print-ready files for the production and fabrication teams using Adobe Photoshop and Illustrator.
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Created graphics for backdrops, signage, and scenic walls
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Set up bleeds, trim lines, and crop marks for the production team
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Ensured accurate color and scale for oversized prints
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​Organized layered files for large-format printing

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